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Office stationery export orders decreased stress how to survive

Stationery competitive strength has been one of China's light industry exports, while the harsh environment in China is currently exporting office stationery is not only a serious decline in export orders , but also suffered vicious competition in local enterprises , cottage factories, cottage stationery products abound. In this regard, Lepusheng stationery comprehensive analysis, increase brand competitiveness is the key to China's stationery industry overcome the difficulties .

Export orders fell

It is understood that since the 2008 U.S. subprime mortgage crisis, sluggish international trade market situation has affected Chinese exports stationery . Meanwhile, production costs , stationery export orders contract uncertainty and other factors have gradually allow enterprises to export into a bad situation, a serious decline in the number of orders . "The first half we participated in a number of enterprises in Guangzhou and Shanghai, stationery , but the effect is not obvious , business is bleak. Compared to last year , this year the dollar, euro , Australian dollar are down , customers demand for lower prices , otherwise no less orders . " a stationery business specializing in OEM business executives reluctantly said.

reakdown of the following points :