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Vicious competition restricting development of the industry

It is understood that the cottage factories, cottage product after another is also a major cause of harm to the development of the industry. It is reported that , due to the low threshold stationery industry , a number of copycat products to produce small plants will take the opportunity to seize the market at low prices , so many local businesses dilemma. Especially in recent years , vicious competition cottage factories, leading to the cottage is not uncommon . Enterprise encountered the most troublesome thing is that there is no intellectual property protection efforts stationery products . Design and development of new products, but the earliest appearance of patent applications 18 months to be approved. Results of products listed soon be imitated by other companies , enterprises suffered serious economic losses.

Industry need to improve brand competitiveness

For the Development of China's stationery, recommendations can be breakout from the following aspects :

First , companies planning to do . Compared with competitors to analyze the strengths and weaknesses , to understand the background and needs of the target customer characteristics . Secondly , to their own strengths and needs of target customers linked . If you can not meet customer needs better than the competition , you need to do is to improve their ability rather than blindly try to steal the opponent's clients. In addition, stationery manufacturers to speed up the update of network information , timely access to first-hand information ; strengthen exchanges and learn from each regional clusters within the industrial enterprises ; government bonds play a good role , for example, can conduct regular business exchanges and cooperation Exchange Conference , in recognition for outstanding enterprises .