Andrea is one most prominent watch designers in Hong Kong, and his brands have a 25 year heritage within the fashion sector NICE and COOL provide cutting edge Italian design, quality of product at highly competitive prices through manufacturing relationships established over 6 years in China Andrea Palama Limited is coveted by many global brands, who value its design and quality, providing steady revenues from OEM
The Company and its brands are on the verge of becoming a global business, with the backing of highly experienced senior management with combined international watch and corporate experience of almost 100 years.
The brand COOL is unique application of color and plastic materials to watches and accessories Appeal to the younger and more rebellious within the fashion conscious female demographic Retail price point of EUR20 to 60
Competitors are very few, due to design, shape and price
Possible comparative with Swatch
On-line distribution strategy being developed